We’ve been busy meeting the content needs of our clients here at Content Solutions this week and thought we’d take a moment to share with you some of our favorite reading we’ve had come across our feed readers this week. We hope you enjoy these posts as much as we have.
- How to Create Better Content: Treat Your Readers Like Dogs (from Copyblogger): I”ll be honest, this resonated with me partly because I am adding a new puppy to my household next week. But more importantly, it is true. From the moment your clients walk into your brick and mortar or virtual door, you’re training them about what they can expect of your organization. Sonia does a great job of explaining a concept in terms any dog owner can understand.
- Is Your Static Content Driving Your Website to Extinction? (from HubSpot’s Inbound Internet Marketing Blog): Often we are approached by clients who view websites in a “Build it and they will come” manner, thinking that once it’s built their site will magically rise to the top of Google and stay there. We liked this blog post because Prashant explains approaches we use when working with our clients in their continued efforts of catering to the needs of their clients and/or customers.
- Market Your Tweets Locally with GeoChirp (from Blogging Tips): If you’re a twitter aficionado, you’ll enjoy Kristen’s discussion of growing your twitter community by using GeoChirp to obtain search results on a local level.
- 45 Incredibly Useful Web Design Checklists and Questionnaires (from Smashing Magazine): We have clients who opt for a DIY (do it yourself) approach to their web presence. If you fall into that category, you’ll want to check out this post. If your head starts to spin, give us a call, we approach our projects that c9ombines the best from these lists. Trust us, you’ll be happy with the end result.
- Three Questions to Start Writing Like a Content Strategist (from I’d Rather Be Writing – Tom Johnson): Tom Johnson shares his impressions from a conversation with Rahel Bailie, a content management/strategist in Vancouver, B.C. These are three key questions that we cover with our clients each time we start a project.
- Introducing Word 2010! (from The Microsoft Office Word Team’s Blog): When I read this post, I had to say “OOOOOH!” There are some pretty nifty things coming down the pipeline that are sure to make a difference in document production in any office.
- Does Search Engine Optimization Make a Difference? (from ProBlogger Blog Tips): An ongoing debate between content developers revolves around focusing on search engine optimization or providing good content. I agree with Darren, give good content and search engines look after themselves… to a point. Keeping search engine optimization in mind WHILE creating good content provides the best results. In this post, Darren provides a great example of how this works.
Know of some posts that didn’t make our list? Please share in the comments.