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Klout Scores Make Social Media Managers Forget #1 Element in Social Media: Being Social

by Keri Honea October 27, 2011

This week, Klout, a self-proclaimed “grader” of social media influence, changed its algorithm that determines one’s score for social media influence across various platforms. The blog post that announced this change toward a more accurate algorithm said that most people would notice that their Klout score would increase and very few people’s would decrease. What essentially [...]

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How to Set a Vanity URL/Username for Your Facebook Page

by Keri Honea October 6, 2011

In Facebook’s most recent round of updates, they have changed how users can set the usernames–or as we like to call them, vanity URLs–for their Facebook Pages. Before you collectively groan, I have good news! For once, an update didn’t make something difficult; it’s now easier to set your vanity URL than ever. What is [...]

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Browser Extensions for the Hater of the New Facebook

by Keri Honea September 29, 2011

It never fails; Facebook changes its layout and/or features, and you have a mob of people who don’t like it. The biggest recipient of the latest batch of ire falls on Facebook’s new ticker that appears in the upper right corner of your main Facebook “home” page. If you are one of these many people [...]

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Two Essential Ingredients for Creating Your Social Media (and Traditional) Brand

by Louellen Coker September 26, 2011

One of the awesome benefits of having a social media presence is that you can virtually be everywhere your potential client or customer is. The downside of being able to be everywhere is that your brand can easily become diluted and difficult to recognize. When that happens in your marketing materials, you’re essentially putting barriers [...]

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Improve and Increase your WordPress Security

by Brittany Horton September 12, 2011

The world of the internet is never 100% safe. Have you ever wondered what would happen if your site got hacked? Not only does it cause errors on your page for your users, and make users not trust you, but it also causes spiders used by search engines to not trust you because of the [...]

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